Privacy Policy
Last updated: April 3, 2026
1. Introduction
KeyDelta (“we,” “us,” or “our”) operates the website at keydelta.com (the “Site”). This Privacy Policy describes how we collect, use, disclose, and protect personal information when you visit our Site or engage with our services. We are committed to protecting your privacy and handling your data transparently.
2. Information We Collect
Information You Provide
When you use our contact form, we collect:
- First and last name
- Email address
- Company name
- Job title or role
- Message content
We do not collect payment information, Social Security numbers, or other sensitive personal data through the Site.
Information Collected Automatically
With your consent, we use Google Analytics 4 (GA4) to collect anonymized usage data including:
- Pages visited and time spent on each page
- Referring website or source
- Browser type and device information
- Approximate geographic location (city-level, derived from anonymized IP)
IP addresses are anonymized before any analytics processing. We do not use analytics data for advertising, remarketing, or cross-site tracking. Analytics cookies are only activated after you provide explicit consent through our cookie banner.
3. How We Use Your Information
We use the information we collect to:
- Respond to your inquiries and contact requests
- Improve the performance, usability, and content of our Site
- Understand aggregate visitor behavior (with consent)
- Comply with legal obligations
We do not sell, rent, or share your personal information with third parties for marketing purposes.
4. Legal Basis for Processing (GDPR)
If you are located in the European Economic Area (EEA) or United Kingdom, we process your data under the following legal bases:
- Consent — for analytics cookies and tracking (you may withdraw consent at any time)
- Legitimate interest — for responding to contact form submissions and improving our Site
- Contractual necessity — when processing is required to fulfill an advisory engagement
5. Third-Party Services
We use the following third-party services:
- Google Analytics 4 — website analytics (only with consent). Google's Privacy Policy
- Formspree — contact form processing. Formspree's Privacy Policy
- Vercel — website hosting. Vercel's Privacy Policy
These service providers may process data on our behalf and are contractually obligated to protect your information.
6. Cookies
Our Site uses cookies. For detailed information about the cookies we use and how to manage your preferences, please see our Cookie Policy.
Key points:
- Analytics cookies require your explicit consent
- Essential cookies (for basic site functionality) are always active
- You can change your preferences at any time
- We honor Global Privacy Control (GPC) browser signals
7. Your Rights
For All Visitors
- Opt out of analytics cookies via our cookie banner or browser settings
- Request deletion of any data you submitted through our contact form
For EEA/UK Residents (GDPR)
You have the right to:
- Access the personal data we hold about you
- Rectify inaccurate personal data
- Request erasure of your personal data
- Restrict or object to processing
- Data portability
- Withdraw consent at any time
- Lodge a complaint with a supervisory authority
For California Residents (CCPA/CPRA)
You have the right to:
- Know what personal information we collect and how it is used
- Request deletion of your personal information
- Opt out of the “sale” or “sharing” of personal information — we do not sell or share personal information
- Non-discrimination for exercising your privacy rights
We honor the Global Privacy Control (GPC) signal as a valid opt-out request under the CCPA/CPRA.
8. Data Retention
Contact form submissions are retained for up to 24 months, after which they are deleted unless an active business relationship exists. Analytics data is retained in Google Analytics for 14 months (the default GA4 retention period), after which it is automatically deleted.
9. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including HTTPS encryption, secure hosting infrastructure, Content Security Policy headers, and restricted access to personal data.
10. International Data Transfers
Our Site is hosted in the United States. If you are accessing our Site from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States. We rely on standard contractual clauses and other appropriate safeguards for international transfers where required by law.
11. Children's Privacy
Our Site and services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.
12. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the updated policy on this page with a revised “Last updated” date.
13. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us at:
KeyDelta
Email: privacy@keydelta.com
Or use our contact form.